Helping Connect People & Wildlife

The Columbus Zoo and Aquarium is home to more than 10,000 animals and over 600 species from all around the world. They feature four unique parks that needed to be unified under a new web experience.

The website was completely redesigned with park visitors in mind. The events calendar was rebuilt to showcase special events for each of the parks. The new "Memorable Moment" section features special moments shared by visitors at the park. To promote conservation and the zoo's mission to connect people and wildlife, a "Featured Creature" section was implemented focusing on a specific animal, its characteristics, and its endangered status.

In 2015, over 82,000 households – representing a total of 447,784 individuals – participated in the Columbus Zoo's membership program. It's pretty clear that people are wild about the Columbus Zoo and Aquarium.